Viewing entries tagged with 'facebook'

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Harnessing the power of social media

Posted by Zoe Hiljemark on 21 October 2011

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Social media have become intrinsic to our social and business lives. The figures speak for themselves; 700 million people are now on Facebook, almost half a million new Twitter user accounts are opened every day (source:Precise) and 1200 tweets are posted every second (source: Freshnetworks.com), and 48 hours worth of film is uploaded to You Tube every minute!

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Making money through Facebook advertising

Posted by Zoe Hiljemark on 8 June 2011

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Facebook advertising is still in its infancy, yet thousands of companies are reaping the benefits of this incredibly powerful tool, and for a relatively small advertising spend. So, what are the pros and cons of Facebook advertising, and should you try it out to promote your B2C business?

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Facebook - Best practice for business

Posted by Zoe Hiljemark on 7 April 2011

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Facebook is a great platform for business. It’s simple and easy to use, and makes posting and sharing news, images and video content about your business a doddle.  But, are you guilty of having established a Facebook page for your business without really understanding how it can be developed to maximise the benefits to your business? If yes, read on for a few simple and quick-to-implement suggestions. It’s easy if you know how!

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Social Media - what's all the fuss about ?

Posted by Zoe Hiljemark on 22 February 2011

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At Marketing Matters we have been using social media as an integral part of the PR work we do for our clients for years now and I’m pleased to report, to great effect. However, while some companies we work with have been early adopters, keen to embrace the opportunities that social media presents, others have been more reluctant. 

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